To launch the Galaxy S8 and its Galaxy Plus companion apps/devices, we created 4 distinct experience zones across Singapore that showcased how the Galaxy S8 can help users discover new ways to enjoy doing the things they love.
From escaping into virtual universe to stepping back in time in a 360˚ photo booth to mark special occasions in a nostalgically Singaporean way, people from all walks of life could visit these zones and discover how the Galaxy S8 can help them experience their passions better.
Year: 2017
Agency: Cheil Singapore
Client: Samsung Singapore
